changing the wording of the messages to say “properties” instead of “apartments”, we’ve had people schedule an appointment to see a house then get confused when they got a message mentioning an apartment and later back out because they thought that what they thought was a house (and was) was really an apartment
ShowMojo
High-Touch Leasing Automation for Property Managers
We have always tried to keep the housing-type language neutral. Can you tell me where we are doing this?
Very true! I only have single family houses and the phrase “apartments” throws people off.
Yes! The stock text of “places” isn’t very professional.