For an immediate answer to this headline, see Betteridge’s Law of Headlines. But we occasionally hear this feedback.
Yes, we know. ShowMojo has spent years slaying the evil dragons of phone-tag and email-chain-hell. Now we’re going to let prospects propose showtimes? What could we be thinking?
Who posts to a blog on Friday afternoon in the middle of summer? Someone with a feature too good to wait until Monday.
We took a surgical scalpel to ShowMojo’s scheduling algorithm, and we are quite happy with the outcome. NOTE: This stuff is complicated — and there’s no way around that. Don’t try to read while driving between showings.
We’re striking out into new territory this week. Specifically, we’re happy to announce our very first (and very modest) attempt at a renter-facing listing site: Schedule-a-Showing.com.
Wow, we here at ShowMojo believe we are on the cusp of something huge. This summer, we looked into our data on prospect behavior — relating to the time of day prospective renters search for listings, when they submit their showing appointments, and the device they use for these activities. We found some pretty surprising trends.
ShowMojo includes a handy activity-tracking feature — accessible directly from the Dashboard — that tells you the number of button and page views for each listing you have on the market.
I called on a Beastie Boys reference in order to open with something as cool as this pie chart I’m about to explain.
You’ve got business-critical software that already contains all your listing information and updates. That data needs to automatically flow into your Online Scheduling and Prospect Nurturing service. And that data needs to end up in the right place, to streamline your leasing process. Yes, we really get it.